Love the Game, Not the Odds

Love the Game, Not the Odds

Let’s celebrate the start of the season by saying NO to sports betting sponsorship.

AFL North East Border along with over 500 local sporting clubs from across Victoria are proud partners of the Love the Game program. We have joined the club and committed to saying NO to sports betting sponsorship.

We want all clubs to join the club to protect our young players from gambling harm.

Kids can’t remember a time when footy was just footy, and gambling wasn’t part of it. We want to shift the conversation from the odds.

In 2016, there were an average of 374 gambling ads broadcast daily on Australian free-to-air TV. When young people see excessive sports betting promotion it can seem like gambling is normal, and that sport is all about the odds, not the game. When something feels normal, it doesn’t seem risky.

Your club can make a difference!

It only takes two minutes to sign up, and your club will have access to free resources, including a gambling harm prevention policy, social media messages, web banners and educational videos to use at your leisure to help prevent and reduce gambling harm in your community.

Be a part of this growing movement and join the club.

Loving the game, not the odds.

For more information, go to www.lovethegame.vic.gov.au

Click here to sign up

Download the Love the Game Charter here

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